How to get name, image and likeness opportunities

Name, image and likeness (NIL) opportunities are for high school, college and pro athletes. Pliable is proud to be able to support athletes across the country with education and information to excel with name, image and likeness (NIL) opportunities. 

Many high schools and colleges are only touching the surface to help athletes understand the opportunities that are in front of them with NIL. 

Greg Glynn, Founder & CEO of Pliable is an Athlete Brand Advisor and has more than 20 years of marketing experience, including working with high school, college and professional athletes.  As part of Pliable 's NIL Game Plan, Greg will work one-on-one to help the athlete and their family learn everything they need to know to get started with NIL.

Here are some of the most common questions about name, image and likeness:

• How do I get a NIL deal?
• How many followers do I need for a NIL deal?
• What does a sample NIL contract look like?
• How do I find a NIL agent?
• What does a NIL agency do?
• What is a collective?
• What NIL platform does my college use?
• What is the average value of a NIL deal?
• Can high school athletes get NIL deals?

Pliable can answer these questions and many more. If you want to put yourself ahead of the competition and start getting more serious about building your personal brand with NIL opportunities, the Pliable NIL Game Plan is for you.

What your NIL Game Plan includes:

• 1-hour NIL Discovery Meeting
  • Discuss NIL platforms and how athletes are finding local and national partnerships.  
  • Review important NIL rules and federal laws.
  • A review of sample NIL contracts, what to look for and what to avoid.
  • A review of the athlete's social media accounts, including content to post and content to avoid.
  • Websites and apps the athlete can use to create content and improve their social media presence to attract brands.
  • Information about the NCAA NIL Assist program.
  • Discuss the Teamworks app and how athletes are using it related to NIL.
  • Review the athlete's career goals and how to align their athlete brand with their future career. 
  • Identify the athlete's favorite brands and businesses 
  • How to become a brand ambassador for brands
  • How to apply for NIL partnerships
  • Create direct messages and email message templates
• 1-hour NIL Strategy Meeting
  • Review the athlete’s goals and favorite brands, then brainstorm the best NIL opportunities. 
  • The meeting also includes customized advice related to the athlete and their school's policies and procedures.
  • Review the athlete's disclosure process for NIL partnerships, including school logo use, etc.
  • Brainstorm NIL opportunities.
  • Provide the athlete with a content dashboard template 
  • NIL deals dashboard to keep NIL outreach and responses organized
  • Tips for high quality content creation
  • Create a checklist of things the athlete can do to be successful with NIL opportunities, including autograph signings, camps, etc.                                                                                                                  
• A customized Pliable NIL Game Plan booklet with the information and resources so the athlete can be successful and maximize their name, image and likeness.

To help educate and empower athletes, Pliable offers the NIL Game Plan package for $500. The first meeting is $250 and the second meeting is $250. Pliable accepts several methods of payment, including check, PayPal and Venmo @PliableMktg.